1. Navigate to a Custom Center tab (e.g. Sales)
2. Click the Personalize Dashboard link.
3. Standard Content folder is missing. It only shows the Report Snapshots and Trend Graphics folders.
In order to show the Standard Content folder:
1. Click the custom center tab
2. Click Edit custom tab link
3. Navigate to Content > Portlets > assign the type of portlet that the user wants to show under the Standard Content folder (e.g. Custom Portlet, Custom Search, KPI Meter etc.).
Note: The items will also depend on the permissions granted on the role.