Sunday, January 20, 2019

Track Facebook Conversion in Webstore

To install the Facebook conversion trackingon the Web Site, perform following steps:

1. Login to the Facebook account to get the conversion tracking script.

Sample code below:


where fb_param.pixel_idor X = the FB identifier and
fb_param.value = getCurrentAttribute('confirmation','subtotal')

2. In NetSuite, navigate to Setup> Site Builder >Set Up Web Site>  Analytics tab
3. In the Order Tracking Script HTMLfield, paste the Facebook conversion tracking code.
4. Click Save.

When a customer clicks through a Facebook Ad campaign, theconversion and ROI is reported. 



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